Who we are

One group, one standard, across three sectors

Traditional Group is a diversified multi-venture organisation dedicated to quality, innovation, and customer satisfaction. From garment manufacturing to hospitality, education, and eco-adventure, we deliver excellence with integrity — creating long-term value and meaningful experiences from our base in Jaipur, Rajasthan.

6
Ventures
3
Sectors
25+
Years of trust
1998
Founded

Leadership

Meet the Visionaries

Mr. Dinesh Goyal, Founder and Managing Director of Traditional Group, Jaipur

Mr. Dinesh Goyal

Founder & Managing Director

A legacy of enterprise, excellence & impact

Entrepreneurial Foundation

Established Traditional Arts in 1998, transforming a small garment manufacturing unit into a diversified group built on perseverance, craftsmanship, and long-term vision.

International Expansion

Successfully positioned the company in Japan’s highly demanding export market, earning the trust of global partners through consistent quality, reliability, and operational excellence.

Institution Building

Led the expansion of the organisation beyond garment manufacturing into education and hospitality, creating institutions that contribute to learning, employment, and community development.

Values-Driven Leadership

Guided by a belief that sustainable growth is built on integrity, innovation, and social responsibility, while remaining deeply rooted in Rajasthan’s culture and heritage.

Mrs. Payal Goyal, Founder and Director of Traditional Group, Jaipur

Mrs. Payal Goyal

Founder & Director

Creative sensibility rooted in Indian design

Fashion Design Expertise

Mrs. Payal Goyal brings her expertise in Fashion Designing and a strong creative sensibility to the group.

Colour, Silhouette & Fabric

With a natural understanding of colour, silhouettes, fabrics, and evolving fashion, she has been closely connected with the creative side of the business.

Heritage Meets Modern

Her vision lies in creating fashion that feels contemporary while retaining the distinctive character and richness of Indian design.

Refined Creative Perspective

Through her contribution, Payal brings a refined creative perspective, helping shape collections that bring together heritage, modern style, and contemporary fashion.

Mrs. Harshita Agarwal, Director of Traditional Gallery Pvt. Ltd., Traditional Group, Jaipur

Mrs. Harshita Agarwal

Director

Creativity, perspective & purpose in contemporary fashion

Leadership Presence

Mrs. Harshita Agarwal is a key part of the leadership, bringing creativity, perspective, and a strong sense of purpose to the company.

Evolving Fashion

Her approach reflects an understanding of how fashion continues to evolve and how a brand can remain relevant while staying true to its roots.

Innovation & Quality

With a focus on innovation, quality, contemporary fashion, and new opportunities, Harshita contributes to our continued development.

Vision for Growth

Her vision adds a fresh dimension, supporting the journey towards new ideas, wider markets, and lasting growth.

Our sectors

Where we work

Three sectors. Six enterprises. One standard.

Fabric swatches showcase — Traditional Gallery, Jaipur
Shanti Asiatic School campus grounds — Jaipur
Traditional Heritage Haveli grand lobby — Jaipur
Kindori IB World School students in the library — Jaipur
Aerial view of villas in the forest — Sawai Traditional, Luxury Resort, Ranthambhore
Eco cottages at dusk — Leopard Valley by Traditional Eco Adventure